There is an interesting article on MSNBC about a new phone from Sprint. The phone is essentially an iPhone knock-off. It copies heavily from the iPhone in functionality and design. Sprint is trying to creatively use social media to promote the phone online by offering customers $20 to make videos for YouTube which feature the phone, and are offering a $10,000 grand prize for the best video. The best part of the whole scheme is what Sprint is calling the whole pitch, “Operation Sell Out!”. It just goes to show you what the telcos think of their customers, as they turn them into sheep, but I guess the people that are posting the videos are just naive, dumb, or greedy.
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